
LIDYA SIGNATURE
Hasçelik
An industrial stand organised around product display, hospitality and long-distance brand visibility.
ClientHasçelik
ExhibitionWire Düsseldorf 2018
CityDüsseldorf
CountryGermany
Year2018
Dates16–20.04.2018
VenueMesse Düsseldorf
IndustrySteel and wire
Stand typeCustom industrial stand
Steel and wire products, meeting space and long-distance brand visibility are resolved within a compact exhibition footprint.
White architecture, deep brand red and a strong high line make the stand recognisable across long hall aisles.
The finished stand combines the red upper band, illuminated product wall and dark diagonal framing in one compact aisle-facing elevation.
Diagonal cuts in the dark framing connect the red horizontal band and illuminated product wall within a compact, dynamic frontage.




Completed stand projectView on Instagram